Starting a business is tiresome and exciting. After creating a business plan, defining your brand and designing your logo, it’s time to analyze the management and logistics aspects of your business.
The economy is accelerating the entrepreneurial spirit of SMEs. They accounts for 96.5% of companies.
In addition, SMEs also play an important role in the national economy, as they provide employment opportunities for 75% of the economically active population (EAP).
The growth of SMEs is inseparable from internal efforts, which contributes to the development and continuous development of SMEs.
If the basis of the company is the sales department, it is important to have a system that can monitor daily sales work.
In addition, if you have a real point of sale and want to start selling online, you need a system that can track the products sold through both channels. The online sales system here plays an important role in tracking inventory.
Here are five ways a sales system can help small businesses.
- Inventory management and configuration:
According to the “Life Expectancy of Enterprises” study, 70 out of 100 SMEs failed to “survival” after 5 years of poor inventory control. Whatever you sell, your stock is your business.
Poor management and inventory tracking hamper retailers’ success due to lack of organization and visibility. There are two options for your organization. You can calculate inventory manually, spend time in a warehouse using a spreadsheet, or do it in a sales system.
Sales system with inventory management classifies inventory by category, variant, SKU and does not require labor. If the customer needs the last shoes, this can be achieved by searching the branch’s system, viewing the inventory in real time. The sales system must be an online system that can process information. And update the data in minutes.
According to the Institute of Statistics and Informatics, India creates about 250,000 companies every year. But most of them cannot survive long. For example, in the first half of 2016, only about 47,000 official companies closed, and more than 90% of startups (innovators) suffered the same fate before their first year. There are many reasons, but one of the main reasons is poor inventory control.
- Sales Information:
The sales system gives you the opportunity to get information about store performance. You know how many times you traded in a day or last week, but for long-term success, you need to know more about how many products you sold last month, as well as how many products you sold last year. Why was last week more successful than a week before? What items move fast? What do you not sell?
It is important to know how to answer these questions based on data, and few retailers or small businesses have experience in analyzing business data. The sales system comes with performance reports that monitor your business and allow you to see the situation in a clear and friendly format.
You can go into your system and click on it to see the top 10 best-selling products by daily sales volume, sellers, customers, and sales. This can save you a lot of time in business analysis.
- Better customer service:
People have more choices, so almost everything we see is an invitation to buy something. The problem is to let them choose the product.
Brand development plays an important role in influencing customer buying decisions, and making the right decisions has long-term benefits for your business. A brand is not just a logo, it is a general perception of the business.
Customers want to be interested, but caring for strangers can be difficult. The sales system allows you to better manage your customers, understand who you are buying, or keep them through a point program.
Centralized customer information, such as purchase history and customer registration, allows you to better manage each customer’s price difference list, collections, discounts, credits, and more.
- Fast Jump Rope Sale:
On certain days, such as Christmas events, school events, or holidays, the number of customers passing through your store can be four times higher than other months of the year. Point-of-sale systems are essential to avoid delays in sales as well as other transactions that perform routine transactions (such as returns or credit memos).
We need to be ready for sales and able to respond quickly to the reverse logistics process.
For customers, there’s nothing more annoying than waiting in the queue or delaying returns, in both cases it will be a pleasant experience for the customer and the sales system can help you optimize these processes.
- Integrated E-Commerce:
Now, 9 out of 10 purchases start with an online search, so their presence online is critical to the success of the store. Not only does the growth of e-commerce mean new sales opportunities, but it also provides more jobs for SMEs that previously used physical point of sale and online stores as different commercial channels (usually different platforms).
The omni-channel POS system captures the actual inventory and brings it to the e-commerce platform. The result is a synchronized inventory in stores and networks.
With a sales system that can be used for e-commerce, your phone number stays up to date and consistent no matter where you trade.
Switching to a sales system similar to SMEs can help you manage your business more effectively, make smarter decisions and adapt more effectively to change. How do you want to better organize your business and sales? If you’re thinking about development, it’s time to take advantage of tools to help you manage your business sales.